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Diving into the Gutenberg Editor and CoBlocks – WordPress 5.0

With the launch of WordPress 5.0 this year, Gutenberg editor is considered one of the most significant development in recent years, and it is also receiving a mixed reaction from the web development world. In this article, we will be covering the new Gutenberg editor with CoBlocks, which presents a new way to create and edit content directly from your website and is a notable change in how users use the WordPress editor. WordPress is planning to make Gutenberg editor a core…

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How to take your offline business online

The only constant thing in Life is Change and COVID-19 was one such Change. If taking your offline business online was something you had as one of the goals for 2020, then with recent events it became a “need” now. Running an offline business is not easy; it has its difficulty too. COVID-19 gave all of us a chance to understand, the challenges that offline businesses will face, especially the SMBs post lockdown period. With more and more customers using the Internet…

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COVID-19 and Transition to Remote Work Mode

COVID -19 outbreak has highlighted the necessity of working from home for certain types of jobs. Modern Apps for collaboration make working from home easy. There are advantages and disadvantages with remote working. Also, when we work from home, there are certain Do’s and Don’ts to follow. Let us have a look. Do’s and Don’ts of remote working Do’s of working from home √Consider the day of working from home office as a regular day of work in real office environment √Interact…

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Benefits of Using Marketing Automation

Marketing Automation liberates marketers and managers from following a monotonous schedule and repetitive tasks. A report suggests that more than 77% of CMOs at top global companies implement marketing automation in their daily activities to continually increase revenue. In this article, you will understand how marketing automation leads to increased revenue and what are the benefits of using marketing automation in your business. 1. Upgraded customer experience One of the most crucial benefits of marketing automation is that it makes you deliver…

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The number of WordPress websites hacked

More than 50% of the WordPress websites are prone to Spyware, Malware, and potential hacking. Hackers try a variety of methods like bot login, posting spam through comments and interjecting malicious code in the web server to ultimately hack the entire website. There are numerous ways you can keep your side away from getting hacked. Let’s see the top 5 methods: 1. Get a verified hosting It is essential to use a high-quality web hosting which helps to safeguard from any kind…

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Deployment and Analysis of GatsbyJS(CMS and GatsbyJS)

Dynamic websites drive the world wide web, and it may feel outdated when it comes to static website development. However, various organizations are also looking for Static Site Generators (SSG) to enhance site performance and complement the headless Content Management System (CMS). One of the most popular static site generator frameworks is GatsbyJS, which is used by React developers around the world. In this article, we have broken down the deployment and analysis of GatsbyJS and understand why developers are adopting it…

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Google Ads v/s Facebook Ads – Which one provides higher ROI?

Google ads vs. Facebook ads. This is a popular debate within companies, marketing managers, and the digital community at large. These platforms have grown so large in terms of reach and scale that it is a constant hustle between marketers and business owners to choose between the right platform and achieve a higher Return on Investment (ROI). Both of the platforms are used to post content, unlock new audiences, and retain your existing customers. It majorly depends on the business, brand recognition…

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A Complete Guide to Backlinks – How Backlinks Impact SEO and Increase Website Traffic

What Is Link Building & Why Is It Important? The landscape of Link Building and Search Engine Optimisation at large is ever-changing. In 2019, link building has become one of the quintessential tasks to rank higher and achieve more revenue digitally. Below we have compiled a guide to help you thrive digitally, create and get a backlink from the online community, and increase traffic for achieving more revenue. Why is link building important? Start of link tag: The beginning of the link…

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How to Manage Off-Page SEO for Better Ranking in 2020

The Search Engine Optimisation (SEO) process consists of various tactics used on the website’s page and off pages to obtain a higher rank on the search engine result page (SERP) such as Google, Bing, DuckDuckGo and more. The three fundamental principles of SEO are technical SEO, on-page SEO, and off-page SEO. The Off-Page Search Engine Optimization makes the website popular throughout the world wide web so you can get more visibility, reach and traffic. While on-page techniques are solely driven on the…

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Step by step guide to building a Brand using Social Media

Social media platforms have become a two-edged sword for digital advertising and promotion for brands and businesses. Social media platforms provide various tools to create and manage content, communications, leads, prospects, and shape overall brand identity. When done correctly, it can have a tremendous effect on your target market and kickstart your relationship with your consumers in an insightful manner. The world of social media is dominated by social platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, Snapchat, and more. To build…

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